Neural Network Case Study: Pinterest


Where does neural network comes into play?

Internet users appreciate personalization. 80 percent of them are more likely to make a purchase if the experience is personalized. By using AI to analyze mountains of data, Pinterest tailors search results for each of its hundreds of millions of users. This is important because users of pinterest are constantly looking at pins which are nothing but images. So a personalized feed plays a major role here.

Recommendation Systems


Pinterest has no trouble attracting new users. And more users means more opportunity (and demand) for personalization and diversification in search.



Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store